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Past Events › Business Development
November 2019
Google Tips
Today's customer "Googles" EVERYTHING! Google changes the way customer find you all the time! This seminar can literally save you from loosing customers. Join us as we hear from expert, Christine Stanley of Louvre Media. Register Here Thank you to the City of Winchester EDA for sponsoring this seminar. Click here to go to their website.
December 2019
Small-Scale Manufacturing on Main Street Webinar
Small-scale production has emerged as a powerful way to tie opportunity to place, and it can fill a missing piece in downtown and community development efforts. Small-scale production is a term that refers to all types of small businesses (1-30 employees) that produce tangible goods. This includes textiles, hardware, woodworking, metalworking and 3-D printing. It also includes hardware prototyping, consumer product design and prototyping, breweries and distilleries, and local food production and packaging. Join Matt Wagner, vice president of revitalization…
January 2020
Understanding My Demographics
No business can be all things to all people. Instead, you must reach specific customers and satisfy their particular needs. As an entrepreneur, you must identify those customers and understand as precisely as possible what they want.The process of finding and studying potential customers for your venture doesn’t have to be complex or expensive, but it is extremely important. In a nutshell, it requires you to find out everything you can about the customers whom you intend to pursue. Once…
March 2020
Brewing Business
Join us at the Woodstock Cafe for a cup of coffee, networking, and great business tips. We'll talk about the problatunities of owning a small business. We'll brainstorm ideas and suggestions. We'll share best practices and research to help you take practical tips back to your own business. Registration is not required for this event.
Art as a Business
Are you ready to sell your artwork? Have you thought about how to show your art in ways to make people want to buy it, how to talk and write about it to make it more appealing? Join Marc Willson, retail consultant for the Virginia SBDC, to learn how to: • Sell your art without selling your soul • Define and engage your collector • Master merchandising basics • Market and advertise your artwork • Build your brand • Create…
June 2020
Shenandoah County Virtual Town Hall Meeting
Register in advance for this meeting: https://vccs.zoom.us/meeting/register/tJEkdu2uqzIqH9aEptGDUapqAUK6JVDP The business community of Shenandoah County is invited to a Virtual Town Hall to learn about the local impact of Covid-19 and the economic outlook for our County. Receive valuable information on how your business can transition to safely and cost effectively operate post-Covid-19. The program will be facilitated by Christine Kriz, Executive Director, Laurel Ridge Small Business Development Center Topics include: Resources and grants available for your business Re-Open Business: Health Concerns…
Doing Business with the State of VA
eVA is Virginia's online, electronic procurement system. This free seminar will help you position your firm to capitalize on this enormous market. The seminar will teach you how to best identify your target audience across all state agencies in the Commonwealth of Virginia. You will also learn about the ease of having your business become SWaM and Micro certified and how this can impact your firm’s sales.
December 2020
Leading Thru Crisis for Small Business Owners
As a small business owner you are challenged every day to lead others. The best leaders take personal ownership in a crisis, even though many challenges and factors lie outside their control. They align team focus, establish establish strategies to help their teams navigate through turbulent times. Let us help you learn to do this. This one-hour session will be lead a John Maxwell Certified trainer, Sierra Collins. Participants will be expected to engage during this session with others. Register today before…
January 2021
Protect Your Digital Information: Cyber Security Essentials
Cyber Security Expert, Tom Stamulis, will discuss common risks for small businesses and recommendations for protecting your digital information online. He will also debunk common myths around cyber security. Attendees will leave with a minimum of 5 action items for small businesses to help protect sensitive data. Click Here to Register A confirmation email will be sent after registration. Please be on the lookout for it.
February 2021
Reaching Customers Online with Google
Consumers trust Google, so getting found on Google gives you an automatic advantage! If you’re not keeping up Google’s updates and ever-changing algorithms, your sales funnel can start to feel a little light. Worry not! We’re going to show you how to attract and acquire customers to your business through Google Search and cover some important channels and strategies to keep your new client base growing. It’s important you understand the multiple ways potential customers can discover your business on…
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