If you’re like most small businesses, you have a very tight marketing budget. The 21st Century small business is more dynamic and challenging than ever. Discover how to most effectively and efficiently use the many marketing tools available. Gain insights to understand and reach your customer, analyze your industry and business environment and differentiate between branding, advertising, and grassroots marketing techniques. Explore the components of an effective marketing plan in this comprehensive seminar. Tips on effective press releases will also be shared.
Meet your presenter:
Dale Maza is a marketing and product development professional with over 30 years experience. He has worked with national and international companies helping them initiate their marketing and product direction. Through the years, Dale has developed a portfolio of successful products and services.
Dale is currently a SBDC Marketing Counselor with the Lord Fairfax Development Center. His knowledge of looking at and understanding the total business gives him a unique understanding that can help any business succeed.
This seminar will be held at
Berryville-Clarke County Government Center Government center at 101 Chalmers Court, AB Meeting Room on Second Floor